Big data refers to data sets so large that traditional data processing software can’t handle them. Tools like Apache Storm and Apache Spark help businesses perform big data processing.
But extracting value from big data isn’t just about analyzing the data, which is a whole other challenge. It’s a comprehensive process that requires analysts and executives to find patterns, make logical assumptions, and predict the course of events.
To simplify this process, you can use big data analytics to reveal information regarding your processes, customers, market, etc. Real-time big data analytics involves pushing data to analytics software immediately when it arrives. Let’s view the whole path data goes along to help you and your customers make data-driven decisions.